According to Google help center, the best location for Google ads varied from page to page depending on you site’s content.
There are few things to consider according to Google help center when placing ads to your site or to your blog:
- What is the user trying to accomplish by visiting my site?
- What do they do when viewing a particular page?
- Where is their attention likely to be focused?
- How can I integrate ads into this area without getting in the users’ way?
- How can I keep the page looking clean, uncluttered and inviting?
Here are some “heat maps” which illustrates the best location to place ads into your site:
Color varies from Dark orange(strongest performance) to light yellow (weakest performance).
Though this heat map is very useful as position guideline, it is strongly recommended to put your users/visitors first before putting your ads.
You can also experiment on the other part of your page and test where is the best location where your ads perform best. Make use of adsense channel to determine which type of Google ads and place has a strong performance on your site.
Also, blending your ads by costumizing your Google ads or other advertisement’s color and size would help to optimize its performance.




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